For sellers operating in tech, culture and certain consumer universes, Fnac can be a particularly interesting channel. But joining a specialised marketplace requires adapting your catalogue to its environment.
Before starting
Analyse: the coherence of your catalogue; your prices; your margins; your stock; your logistics organisation; the quality of your product data.
The catalogue makes the difference
Consumers quickly compare several references. Images, titles, attributes, availability and prices must therefore be worked on with particular care.
Don't manage Fnac like Amazon
Each channel has its own behaviours. Performance must be analysed separately to identify the references that are truly relevant.
Is your catalogue a fit for Fnac?
Let's review your project
